The “shady-free” foundation of Loverboy has reportedly been “obliterated” as Amanda Batula makes her most “vicious” power move yet.
In a “shocking” update following their January 19, 2026, divorce announcement, Amanda, 34, has reportedly officially pulled all her equity and “sweat equity” from the beverage brand she helped build from the ground up. This “vile” financial blow comes as Kyle Cooke struggles to keep the company afloat amidst a reported $4 million debt and declining revenue, marking a “vicious” end to their professional partnership.
The “moral reckoning” for the Summer House OGs aired during an “explosive” March 2026 appearance on Watch What Happens Live, where Amanda reportedly signaled her “No Mercy” exit from the business.
“I think people will be surprised by how final this feels,” a source close to the former couple told The Economic Times on March 11, 2026. “Obviously, Amanda was the ‘creative heartbeat’ of Loverboy. She designed the IP, the merch, and the aesthetic that made it a household name. But she’s officially ‘done done.’ She’s walking away from any claim to the company, calling it ‘his baby’ and admitting that he ‘worked harder on that business than he did on our relationship.’ It’s a total ‘disgusting’ loss for Kyle, who is now facing the financial fallout ‘shady-ly’ alone.”
“It’s a hard pill to swallow for Kyle. He essentially chose the brand over his marriage, and now he’s lost the very person who made the brand ‘viciously’ cool. With no prenup in place, Amanda had a massive claim to a stake of the business, but she’s choosing ‘freedom’ over a piece of a tanking empire,” the source added.
According to the latest 2026 reports, the “vicious” split has forced Kyle to stop taking a salary at Loverboy to “prolong cash reserves” as the company faces a “vile” decline in distribution.
“It started as a healthy separation in November 2025, and people kind of picked up on Amanda’s ‘independent’ energy during the Season 10 premiere,” a production insider admitted. “But the ‘disgusting’ truth is that the professional divorce is even messier than the personal one. Amanda has reportedly refused to do any further creative consulting, leaving the merch and marketing in a state of ‘shady’ chaos. It’s like the worst kept secret in the Hamptons that Loverboy is a ‘loss’ without her touch.”
“Amanda wasn’t lying when she said she felt ‘hidden’ in Kyle’s shadow for years,” the insider continued. “Ultimately, she decided that pulling her equity was the only way to reclaim her identity. She’s now living in her own Manhattan apartment, ‘shady-free,’ and focusing on her own skincare and swimwear lines.”
While Kyle has reportedly been “reeling” and was even spotted wearing his wedding band as recently as February, Amanda has confirmed she is moving on with “No Mercy.”
“She decided to just be hot and happy,” a friend of Amanda’s explained. “The last thing she wants is to be tied to Kyle’s ‘vicious’ debt or his 4 a.m. DJ lifestyle. She’s manifesting a ‘boyfriends-only’ era and putting herself first for the first time in a decade. The ‘vile’ stress of Loverboy is no longer her problem.”
Regarding the “financial blow,” legal experts suggest that Amanda’s decision to waive her claim might be a “strategic” move to avoid the $4 million business liability that came with the marriage.
“We don’t know if Loverboy can survive without Amanda’s creative direction. There’s no playbook for a ‘Summer House’ empire where the ‘maker’ walks away. We were very much on the same page as a fanbase where we thought they were ‘Ride or Die,’ but the ‘vicious’ divorce is proving that even the strongest brands can be ‘obliterated’ by a lack of respect,” a commentator reasoned.
That said, Kyle has confirmed he is “drowning” in the noise but trying to support Amanda’s healing, even as his “vile” financial worries mount.
“Kyle’s gonna keep DJing to pay the bills. He’ll show the world he can survive without her, but the ‘shady’ reality is that he’s lost his North Star. This isn’t just a breakup; it’s the ‘vicious’ collapse of a Bravo dynasty,” the source shared. “He cares about his legacy. He still loves the brand, so in a world where Amanda is ‘out,’ he’s just a man with a lot of debt and no ‘lover’ left.”
Amanda then reportedly acknowledged her “new light” in a recent interview, mentioning that “the weight being lifted isn’t just the ring, it’s the ‘vicious’ expectation to save a man who won’t save himself.”